Kanye West heeft in de loop van de tijd een behoorlijke reputatie opgebouwd. Sommigen verachten hem, sommigen verafgoden hem. In ieder geval is zijn imago belangrijk geweest in zijn succesvolle carrière. De rapper legt uit waarom de paparazzi hem niet snel lachend zal vastleggen:

“Back when I was working on Yeezus, I saw this book from the 1800s and it was velvet-covered with brass and everything.

I looked at all these people’s photos, and they look so real and their outfits were incredible and they weren’t smiling.

People, you know the paparazzi, always come up to me, ‘Why you not smiling?’ and I think, not smiling makes me smile. When you see paintings in an old castle, people are not smiling because it just wouldn’t look as cool.”

Tags: kanye west